The song is called “Boobie Miles” with the emphasis on the “miles” rather than the “boobies.” For Big K.R.I.T.’s latest music video , director Va$htie presents in pristine black and white cinematography a visual correlation between rappers and athletes, showing how each must work hard to hone their skills. We go back ‘n’ forth from the studio to the streets with some effective slo-mo shots of a baller dunking and a bike rider 360-in’ thrown in towards the end. While the jazzy composition moves along at a relaxing, languid pace, the M I Crooked letter MC takes no shorts with his positive-minded lyrics: “You got to play it til the end / The only diff’rence between a winner and a loser is a winner plays until he wins” (but, y’know, he puts that dope Southern twang on it heavy). The message? Rap, like sports, is about the blood, sweat and tears.